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Dynamic competitive strategy and product life cycles

Author: Wasson, Chester R Publisher: Challenge Books, 1974.Edition: Rev. edLanguage: EnglishDescription: vi, 311 p ; 23 cm.ISBN: 0960035249/0960035257 (pbkType of document: BookNote: Published in 1971 under title: Product management: product life cycles and competitive marketing strategy/Bibliography: p. 303-306
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Item type Current location Collection Call number Status Date due
Book Doriot Library
Main Collection
Print HF5415.15 .W375 1974
(Browse shelf)
000012330
Available

Published in 1971 under title: Product management: product life cycles and competitive marketing strategy/Bibliography: p. 303-306

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