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Readings in marketing management

Author: Cox, Keith Kohn ; Kotler, PhilipPublisher: Prentice Hall, 1971.Language: EnglishDescription: xiv, 457 p ; 23 cm.ISBN: 0137592418Type of document: BookNote: Includes bibliographies
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Item type Current location Collection Call number Status Date due
Book Doriot Library
Main Collection
Print HF5415.13 .K65
(Browse shelf)
000064711
Available

Includes bibliographies

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