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Readings in market segmentation

Author: Scotton, Donald Werner ; Zallocco, Ronald L.Publisher: American Marketing Association, 1980.Language: EnglishDescription: vii, 198 p. ; 28 cm.ISBN: 0877571325Type of document: BookNote: Bibliography: p. 197-198
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Item type Current location Collection Call number Status Date due
Book Doriot Library
Main Collection
Print HF5415.127 .R4
(Browse shelf)
000019129
Available
Book Doriot Library
Main Collection
Print HF5415.127 .R4
(Browse shelf)
000019137
Available

Bibliography: p. 197-198

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