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An Assessment of marketing thought and practice: 1982 educators' conference proceedings

Author: Walker, Bruce J Series: American Marketing Association series ; no. 48 Publisher: American Marketing Association, 1982.Language: EnglishDescription: xiii, 465 p ; 28 cm.ISBN: 0877571589Type of document: BookNote: Includes bibliographies and indexes
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Item type Current location Collection Call number Status Date due
Book Doriot Library
Main Collection
Print HF5415 .A2 A58 1982 August
(Browse shelf)

Includes bibliographies and indexes

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