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Marketing of services

Author: Donnelly, James H. ; George, William R. Series: American Marketing Association proceedings series Publisher: American Marketing Association, 1981.Language: EnglishDescription: vi, 244 p. ; 28 cm.ISBN: 0877571481Type of document: BookNote: Includes bibliographical references
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Item type Current location Collection Call number Status Date due
Book Doriot Library
Main Collection
Print HF5415 .A2 A58 1981 Feb.
(Browse shelf)

Includes bibliographical references

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