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Honeywell Europe (A) (B)

Author: Schneider, Susan C. ; Hansen, Lenny ; Wittenberg-Cox, AvivahINSEAD Area: Organisational BehaviourPublisher: Fontainebleau : INSEAD, 1991.Language: EnglishDescription: 22 p. + 8 p.Type of document: INSEAD CaseAbstract: The cases describe the integration of European operations for a large American multinational, discussing the structural changes and the use of corporate culture and human resource management to bring about this integration. These changes are viewed in the context of changing strategy at the corporate levelPedagogical Objectives: To demonstrate both structural changes and behavioral methods of integrating diverse operations in several countries; to encourage discussion regarding corporate headquarters' strategies and policies, their impact at the local level and the reactions to these initiatives; to explore the meaning of globalization
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To demonstrate both structural changes and behavioral methods of integrating diverse operations in several countries; to encourage discussion regarding corporate headquarters' strategies and policies, their impact at the local level and the reactions to these initiatives; to explore the meaning of globalization

The cases describe the integration of European operations for a large American multinational, discussing the structural changes and the use of corporate culture and human resource management to bring about this integration. These changes are viewed in the context of changing strategy at the corporate level

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