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Core competences, competitive advantage and market analysis: forging the links

Author: Verdin, Paul ; Williamson, Peter J.INSEAD Area: Strategy In: Competence-based competition - Hamel, Gary;Heene, Aimé - 1994 - Book Language: EnglishDescription: p. 77-110.Type of document: INSEAD ChapterNote: Please ask the Library for this chapter.Abstract: Paul Verdin and Peter Williamson construct links between inward- and outward-looking strategies by companies and suggest an emergent synthetic strategy can bring real competitive advantage
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Paul Verdin and Peter Williamson construct links between inward- and outward-looking strategies by companies and suggest an emergent synthetic strategy can bring real competitive advantage

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