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The Information seekers: an international study of consumer information and advertising image

Author: Thorelli, Hans Birger ; Becker, Helmut ; Engledow, JackPublisher: Ballinger, 1974.Language: EnglishDescription: xxx, 373 p ; 24 cm.ISBN: 0884102653Type of document: BookNote: "Published in cooperation with Consumer Research Institute."/Bibliography: p. 365-367
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Item type Current location Collection Call number Status Date due
Book Doriot Library
Main Collection
Print HF5415.32 .T46 1975
(Browse shelf)
000216337
Available

"Published in cooperation with Consumer Research Institute."/Bibliography: p. 365-367

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