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The Management of large groups: Asia and Europe compared

Author: Lasserre, Philippe INSEAD Area: StrategyIn: European Management Journal, vol. 10, no. 2, June 1992 Language: EnglishDescription: p. 157-162.Type of document: INSEAD ArticleNote: Please ask the Library for this articleAbstract: The management of large groups within a corporation is critical -- it provides synergetic added value. Philippe Lasserre provides a typology of Asian and European corporations in this respect, with actual examples. He then compares them in terms of their organisational setting and corporate control. Asian and European corporations show up as very different. The author ascribes this to the `engineering' way of organising business life in the West compared with the `biological' or `codified relationships' approach in the East. On the basis of these organisational differences, he then offers advice to European managers in their dealings with Asian corporations, as competitors or partners.
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The management of large groups within a corporation is critical -- it provides synergetic added value. Philippe Lasserre provides a typology of Asian and European corporations in this respect, with actual examples. He then compares them in terms of their organisational setting and corporate control. Asian and European corporations show up as very different. The author ascribes this to the `engineering' way of organising business life in the West compared with the `biological' or `codified relationships' approach in the East. On the basis of these organisational differences, he then offers advice to European managers in their dealings with Asian corporations, as competitors or partners.

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