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Dealing in time with technology at the Union Bank of Switzerland

Author: Jelassi, Tawfik ; Loebbecke, ClaudiaINSEAD Area: Technology and Operations ManagementPublisher: Fontainebleau : INSEAD, 1992.Language: EnglishDescription: 21 p.Type of document: INSEAD CaseAbstract: Describes the development of a state-of-the-art computerized dealing system at UBS and discusses its impact at a strategic level. It emphasises time metrics as an increasingly competitive dimension in changing global markets and the role information technology can play in this context. Some related management issues are raisedPedagogical Objectives: The adoption of information technology as an integral part of the business strategy ; the use of information technology to get ahead and keep ahead of competition ; the management of a technology used locally and globally
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The adoption of information technology as an integral part of the business strategy ; the use of information technology to get ahead and keep ahead of competition ; the management of a technology used locally and globally

Describes the development of a state-of-the-art computerized dealing system at UBS and discusses its impact at a strategic level. It emphasises time metrics as an increasingly competitive dimension in changing global markets and the role information technology can play in this context. Some related management issues are raised

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