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TWA and ICAHN: fight or flight

Author: Schneider, Susan C. ; Hanson, LennyINSEAD Area: Organisational BehaviourPublisher: Fontainebleau : INSEAD, 1992.Language: EnglishDescription: 8 p.Type of document: INSEAD CaseAbstract: Describes takeover of TWA by Carl Icahn incorporating imagery used in the media to describe these eventsPedagogical Objectives: To demonstrate the industry culture - its values, beliefs and norms ; to explore the "interpretive" approach using the language of the media ; to examine the implications for social level culture
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To demonstrate the industry culture - its values, beliefs and norms ; to explore the "interpretive" approach using the language of the media ; to examine the implications for social level culture

Describes takeover of TWA by Carl Icahn incorporating imagery used in the media to describe these events

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