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A Theory of new product utility congruence and new product success

Author: Gillpatrick, Thomas R. Publisher: 1985Language: EnglishDescription: xv, 179 leaves ; 28 cm.Type of document: BookNote: Typescript/Bibliography: leaves 165-179/Includes vita and abstractThesis Note: Thesis (PhD)--University of Oregon, 1985
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Item type Current location Collection Call number Status Date due
Book Doriot Library
Main Collection
Print HD52 .G55 1985
(Browse shelf)
000194252
Available

Typescript/Bibliography: leaves 165-179/Includes vita and abstract

Thesis (PhD)--University of Oregon, 1985

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