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Ford of Europe, RandD

Author: De Meyer, Arnoud ; De la Torre, José R.INSEAD Area: Technology and Operations ManagementPublisher: Fontainebleau : INSEAD, 1987.Language: EnglishDescription: 13 p.Type of document: INSEAD CaseAbstract: Description of Ford of Europe's product Development Organisation. The case focuses on issues of integration and communication between the development centers in Cologne and LondonPedagogical Objectives: To be used in conjunction with Nestlé S.A.; to discuss the management of international RandD operations
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To be used in conjunction with Nestlé S.A.; to discuss the management of international RandD operations

Description of Ford of Europe's product Development Organisation. The case focuses on issues of integration and communication between the development centers in Cologne and London

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