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Managing marketing: text, cases, and readings

Author: Bonoma, Thomas V. Publisher: Free Press, 1984.Language: EnglishDescription: xxii, 522 p. ; 29 cm.ISBN: 0029037204Type of document: BookNote: Includes index/Bibliography: p. 513-515
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Item type Current location Collection Call number Status Date due
Book Doriot Library
Main Collection
Print HF5415.13 .B597 1984
(Browse shelf)

Includes index/Bibliography: p. 513-515

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