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JP Morgan and Banco Espanol de Credito

Author: Walter, Ingo ; Smith, Roy C.INSEAD Area: Economics and Political SciencePublisher: Fontainebleau : INSEAD, 1994. ; New York University Press, 1994.Language: EnglishDescription: 19 p.Type of document: INSEAD CaseAbstract: A case that links the government takeover of a major Spanish bank to the evolving merchant banking activities of an American banking and securities firm. It illustrates the franchise-effects of opening a merchant banking business in difficult foreign environments, and the conflicts of interest that may be encounteredPedagogical Objectives: To identify the ingredients of a bank's franchise and reputation in the field of merchant banking; illustrate the high potential for error and loss of control, and pinpoint the cost to shareholders when things go wrong
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To identify the ingredients of a bank's franchise and reputation in the field of merchant banking; illustrate the high potential for error and loss of control, and pinpoint the cost to shareholders when things go wrong

A case that links the government takeover of a major Spanish bank to the evolving merchant banking activities of an American banking and securities firm. It illustrates the franchise-effects of opening a merchant banking business in difficult foreign environments, and the conflicts of interest that may be encountered

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