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Harvard Business Review on management

Publisher: Harper and Row, 1975.Language: EnglishDescription: 751 p. ; 24 cm.ISBN: 0060117699Type of document: BookNote: Articles originally published in the Harvard business review during the past 25 years/Bibliography: p. [715]-726/Includes index
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Item type Current location Collection Call number Status Date due
Book Doriot Library
Main Collection
Print HD21 .H35 1975
(Browse shelf)
000191928
Available
Book Doriot Library
Main Collection
Print HD21 .H35 1975
(Browse shelf)
000192447
Available

Articles originally published in the Harvard business review during the past 25 years/Bibliography: p. [715]-726/Includes index

Digitized

I Con tents Change management Foreword PART I ix General Management and Administration H. Edward Wrapp Robert L. Katz Roger Harrison Harry Levinson Robert H. Hayes lohn S. Hammond 111 PART Good Managers Don't Make Policy Decisions 5 Skills of an Effective Administrator 19 Understanding Your Organization's Character 39 Management by Whose Objectives? 54 Qualitative Insights from Quantitative Methods 70 Better Decisions with Preference Theory 86 n Planning and Strategy The President and Corporate Planning 119 Myks L. Mace Iohn K. Shank Balance "Creativity" and "Practicality" in Formal Planning 143 Edward G. Niblock William T. Sandalls, IT. Frank F. Gizmore Formulating Strategy in Smaller Companies 156 PART 1 1 1 Marketing Theodore Levitt B. Charles Ames Derek A. Newton Marketing Myopia 176 Marketing Planning for Industrial Products 197 Get the Most Out of Your Sales Force 214 C o n tents Benson P. Shapiro Philip Kotler Sidney 1.Levy Louis W. Stern 1. L. Heskett PART IV Manage the Customer, Not Just the Sales Force 238 Demarketing-Yes, Demarketing 251 Grass Roots Market Research 261 Finance William W. Sihler lohn C. McLean Cordon Donaldson Framework for Financial Decisions 287 How to Evaluate New Capital Investments 308 New Framework for Corporate Debt Policy 326 PART V The Individual and the Organization Richard E. Walton Frederick Herzberg lohn 1. Morse lay W. Lorsch Paul R. Lawrence PART YI Improving the Quality of Work Life 357 One More Time: How Do You Motivate Employees? 361 Beyond Theory Y 377 How to Deal with Resistance to Change 390 Interpersonal Relations Fernando Bartolomd Chris Argyris Edward W. /ones, IT. PART M Executives as Human Beings 4 13 Interpersonal Barriers to Decision Making 425 W h a t It's Like to Be a Black Manager 448 Control Richard F. Vancil Cyrus F. Gibson Richard L. Nolan lohn C. Chambers Satinder K. Mullick Donald D. Smith W h a t Kind of Management Control D o You Need? 464 Managing the Four Stages of E D P Growth 482 How to Choose the Right Forecasting Technique 501 C o n tents PART YIII vii Production a n d Operations 29. Wickham Skinner 30. William K. Holstein 31. Philip H. Thurston 32. 1. L. Heskett 33. Theodore Levitt PART M Manufacturing-Missing Link in Corporate Strategy 533 Production Planning and Control Integrated 548 Requirements Planning for Inventory Control 578 Sweeping Changes in Distribution 585 Production-Line Approach to Service 601 Expanding Horizons 34. Peter F. Drucker 35. Larry E. Greiner 36. William C. Goggin 37. Douglas S. Sherwin 38. Kenneth R. Andrews 39. 0.A. Ohmann New Templates for Today's Organizations 623 Evolution and Revolution as Organizations Grow 636 How the Multidimensional Structure Works at Dow Coming 650 Strategy for Winning Employee Commitment 669 Can the Best Corporations Be Made Moral? 686 "Skyhooks": W i t h Special Implications for Monday Through Friday 698 Bibliography John B. Bennett Ronald L. Weiher T h e Well-Read Manager 715 The Contributors 727 Index 733

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