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The Application of social class in market segmentation

Author: Carman, James M. Series: IBER special publications Publisher: Institute of Business and Economic Research, 1965.Language: EnglishDescription: 70 p. ; 23 cm.Type of document: BookNote: Publications of the Institute of Business and Economic Research, University of California. - At head of title: Research program in marketing, Graduate School of Business Administration, University of California, Berkeley/Bibliography: p. 65-70
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Item type Current location Collection Call number Status Date due
Book Doriot Library
Main Collection
Print HF5415.2 .C3
(Browse shelf)
000063192
Available

Publications of the Institute of Business and Economic Research, University of California. - At head of title: Research program in marketing, Graduate School of Business Administration, University of California, Berkeley/Bibliography: p. 65-70

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